Bianchi, creating fashion for the planet

Our resources are finite and in a market where the desire to buy increases every day, the fashion industry proposes a sustainable revolution: Bianchi, a company with more than 50 years of experience, has evolved and is committed to conscious innovation that mitigates the negative impacts of the clothes we wear on a daily basis.

As a historically textile country, these environmental challenges reach our market and suggest an adaptation and response. BIANCHI is one of the traditional Colombian companies that has accepted the challenge of producing very good quality garments under an economic, environmental and social model consistent with current needs.

In the Colombian fashion industry, the brand is known for being resilient, capable of adapting to the changes that each era brings, having as its pillars exclusivity, timelessness and currently, with greater force, the slow fashion trend. .

In this trend, the quality and longevity of the garments go hand in hand with the good use of natural resources such as water and greater well-being for employees who are employed at Bianchi.

Currently, one of the most important fabrics with great prominence in all the brand's collections is Tencel (Lyocell), which is produced exclusively from the wood pulp of eucalyptus trees, its texture is similar to cotton. These garments carry special labels telling their composition and the special care they require.

The Bianchi brand proposal will be present for the first time at Colombiamoda, from July 26 to 28 in Plaza Mayor. It will take advantage of this important fashion platform for the launch of its next collections, among which there is an important participation of garments made in tencel, friendly to the environment.